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Website videos

Hero videos, product demos and explainers for landing pages: when to autoplay, when to click to play, and how to keep the page fast.

A browser window with a video frame in the hero area, a play button on one version and motion lines on the other

Landing page hero video: muted loop or click to play?

A muted loop shows the product moving before the visitor reads a word. A click-to-play video explains it properly to the people who want more. They are different tools, and the hero usually needs the first one and a link to the second.

· 6 min read

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